Webster Bank Names Head of Affinity Marketing

Oct 01, 2012

WATERBURY, Conn, October 1, 2012 – Webster Bank, a leading bank serving businesses and consumers from Westchester County, N.Y. to Boston, Mass., today announced the hiring of Tara Gregson as senior vice president, Affinity Marketing. 

Gregson brings more than 16 years of marketing, branding, and relationship building experience to the new role.  Previously, she served as vice president of branding at Foxwoods Resort Casino, where one of her key areas of responsibility was sponsorship and partnership management.  At Webster Bank, Gregson will be responsible for the management and activation of affinity relationships, including the newly announced unique agreement, where Webster Bank is now the Official Bank of the UConn Huskies and the Alumni Association.  Additionally, she will also oversee cultural, sporting, entertainment and community partnerships and corporate giving programs.

“Tara is the perfect fit for this task,” said Michelle Crecca, EVP and chief marketing officer at Webster.  “Over the course of her career, Tara has developed and has been responsible for the activation of many other sports, media, entertainment and community related partnerships, including brands such as the Boston Red Sox and Madison Square Garden.”

Gregson earned her bachelors degree in marketing from Canisius College.  She is based at Webster’s Waterbury, Conn., headquarters.

Webster Financial Corporation is the holding company for Webster Bank, National Association. With $19 billion in assets, Webster provides business and consumer banking, mortgage, financial planning, trust and investment services through 167 banking offices, 464 ATMs, 290 of which are owned by Webster and 174 of which are branded; telephone banking; mobile banking; and the Internet. Webster Bank owns the asset based lending firm Webster Business Credit Corporation; the equipment finance firm Webster Capital Finance Corporation; and provides health savings account trustee and administrative services through HSA Bank, a division of Webster Bank. Member FDIC and equal housing lender. For more information about Webster, including past press releases and the latest annual report, visit the Webster website at www.websterbank.com.

Media Contact
Sarah Barr, 203-578-2287
sbarr@websterbank.com

Investor Contact
Terry Mangan 203-578-2318
tmangan@websterbank.com